Which Course Expo is Dublin's largest course fair, run annually at the RDS. The event has proven extremely popular with prospective students in the Greater Dublin area over its previous runs in 2008 and 2009. Ambitious plans have already commenced for this year’s event, to be held on August 28^th & 29^th from 11am until 6pm Sat and Sunday at the RDS Industries Hall.

This year, we are delighted to announce that ‘The Irish Times’ is once again the print media sponsor for the event. Promoting education has always been a primary objective of ‘The Irish Times Trust’ and this commitment is apparent in the editorial content of the newspaper including, dedicated annual Education Supplements, The Higher Options Exhibition and numerous initiatives promoting education in Ireland.

Secondly, we have now joined forces with Dublin’s 98 FM, the most popular radio station in Dublin. Not only will 98FM provide substantial media coverage in the run up to the event but the ‘The 98 Thunderbus’ will broadcast live from the event. 98 FM has an impressive audience profile, spanning 15 to 44, which will further enhance our marketing of the exhibition.

In addition, we have increased our marketing budget and will be promoting Which Course 2010 on the ‘Big Screen’, with the event being promoted in every cinema in the Greater Dublin area. In fact, not only are we spending more on our marketing campaign this year on the above media, we will also promote Which Course via outdoor, online, DART, bus rears, direct mail and to the tens of thousands of registered users of Nightcourses.com.